Provocate is a multi award-winning C-suite strategy consulting firm specialising in helping global, large and listed entities operating in highly-regulated markets minimise their government, competitor and external risks, while maximising opportunities that mutually benefit the company, as well as the communities and countries they operate in.
Our carefully developed and executed strategies ensure your business is successfully leading regulatory and market agendas, rather than continually being disrupted by them. Our commercial focus guides C-Suite and Boards to avoid the direct impacts of government and other external volatilities on their EBITDA and P&L, as well as take strategic advantage of them.
We call it ElectionomicsTM and support company leaders - particularly CEOs, CFOs, COOs, CSOs and Chairs - from discovery through to development and execution by marrying the best of traditional management consultancies, research and data analytics firms and government, public and external relations agencies to create a commercially-rigorous end-to-end offering transforming how C-suites and Boards manage the influence of external election, economic and social cycles constantly upending their best-laid internal plans, budgets and culture.
After all, the swipe of a politician's plans can add - or wipe - millions from a company's bottomline in an instant.
MANAGING DIRECTOR & FOUNDER
Troy is a multi-award-winning C-suite consultant and one of Australia's leading specialists in developing and executing proactive government solutions to high-profile and complex public, policy, political and people problems that regularly reach millions of Australians and influence the nation’s key decision makers.
Troy has over 15 years experience in government, strategy, public relations and media roles successfully delivering across some of Australia’s largest projects and biggest issues, from multi-billion dollar toll tunnels, property developments and reforms of the nation's medicines and child care systems, through to national virus, disease and mental health warnings, international sports doping cases, the marriage equality postal survey, the devastating 2011 Brisbane floods and now COVID-19.
This includes senior positions such as Head of Strategy and Communications and Senior Press Secretary in Federal Ministries incl. Health, Aged Care, Education, Child Care and Sport, as well as two consecutive Brisbane Lord Mayors responsible for Australia's largest local government infrastructure, development, road and transport programs. Troy has also worked as a journalist and feature writer covering politics, business and sport.